“We make their first part data a productive asset. Let’s turn this into something you’re actually going to use.
How much better can you serve your customers? How much more relevant can you be when you’re showing up with the right offer at the right time in the right language?
Being there for your customers, when they need you… being able to do that, bringing that connection is a competitive advantage.
When you look at it from a financial service and banking standpoint, it’s even more so. When you’re competing against much large institutions that operate at an industrial scale, their ability to talk one on one with their customers is incredible hampered by their size and process overhead.”
Link to the full episode here: The Slippery Slope of CEO Success w/ Rich Edwards
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